Experiential Retail
Chele has led the creative vision, brand experience transformation to full buildout across a diverse range of brands and categories, including Sport & Performance, Fashion & Trend, Kids & Play, Hard Goods and Tech categories: a proven track record of creating compelling, story-rich experiences with a unified, holistic approach for wide range of clients, including some of the world most recognized brands to startup brands and local small business.
Providing a thoughtful, collaborative process with a passion to create inspiring and inviting spaces that engage the senses and inspire and delight. These experiences and environments reflect a clear vision that includes creative strategy, informed store design, thoughtful storytelling, innovative branding, and a fresh approach to marketing and visual merchandising.